Tommy Boy Tuesday: Noreaga - "Superthug"
Noreaga's single "Superthug" emerged as a pivotal moment in his career and in the hip-hop landscape when it was released as the second single from his debut solo album, "N.O.R.E." Back in the late '90s, this track marked a turning point for the artist as it soared to become his highest-charting and most successful single. "Superthug" climbed to an impressive No. 36 on the Billboard Hot 100, making it a standout hit in his discography. Furthermore, it claimed the coveted top spot on the Hot Rap Songs chart, solidifying Noreaga's presence in the rap scene.
One of the most defining aspects of "Superthug" was its groundbreaking production by the Neptunes, a Virginia-based production team consisting of Pharrell Williams and Chad Hugo. Alongside Mase's "Lookin' at Me," this single marked one of their first high-profile collaborations. The Neptunes' innovative production style, characterized by inventive beats and futuristic sounds, played a pivotal role in elevating "Superthug" to iconic status. Their work on this track catapulted them to prominence in the music industry and laid the foundation for their incredible success in the first decade of the 21st century. Notably, they were named the Billboard magazine Producer of the Decade for the 2000s, cementing their legacy as trailblazers in music production. Additionally, "Superthug" left a lasting impression, as it was later sampled by Janet Jackson for her song "Ruff (I Like It)," showcasing its enduring influence and appeal in the realm of popular music.